About-Face BlogGender InequalityOn The Pulse

“Blame It On the Alcohol”? Or on the whole mysogynistic system?

By August 3, 2010 7 Comments

Blame it on the alcohol. Or the insanely sexist media messages seen in this guy's video.

Jamie Foxx blamed it on the alcohol. About-Face fan Elizabeth Dodd blames it on pervasive sexist viewpoints in the media.

Jamie has the honor of gracing our Gallery of Offenders, and Liz thinks there are plenty of others in the spotlight who deserve to join him.

Read what the New Zealander has to say about show business chauvinism:


I just had to say I love your site and I agree with everything you are saying. In regard to the Jamie Foxx song/video: yes, it shows such a sexist point of view.

I feel that the balance of power is always going to be weighted in only one group’s favor: heterosexual men. In videos such as this one, there is often a cross-section of men portrayed that includes types that are “ordinary,” balding, overweight, dressed in silly costumes, etc. But there is usually only one type of woman shown (i.e. a gyrating, curvy, sexy, “hot” one).

This once again gives the message to society that men are okay no matter what they look and act like, while women have to look and act like super-sexy fantasies at all times.

When do we ever see a huge cross-section of women of all ages, sizes, and levels of ordinariness surrounded by only super-hot men?

There is only one group that would want to be in this scenario, and that’s heterosexual men. Only they would desperately want to be in this mix where there is no competition and it’s just them and their goofy mates.

I see this formula everywhere in the media — a huge variety of “acceptable” and “lovable” male characters and only attractive female ones. It’s never made clear that this is only one point of view made up of male fantasy and male sexuality; not fantasy and sexuality in general.

Just had to vent.

Cheers and thanks for your site. :o)

Liz in New Zealand

Thanks Liz! Check out the video that got this reader riled up:


— Michelle Konstantinovsky is a student at UC Berkeley’s Graduate School of Journalism and an avid admirer of shiny objects and preteen entertainment. It would be nice if you visited her website: www.michellekmedia.com. Also, she may learn to use Twitter more effectively if you follow her @michelley415.