The ‘official’ About-Face plan for pressuring companies to make change
Educate yourself and raise your awareness about media that degrades or insults girls/women, and WHY it’s a problem.
Check out our Gallery of Offenders and Gallery of Winners.
WRITE an email or letter, post on social media, or sign a petition to companies that are degrading to girls and other humans and tell them you refuse to buy their product until they change their advertising.
Sign a petition and learn how to write a great complaint!
Use Your Power
DO NOT buy products that companies promote in a harmful way to girls/women, people of color, LGBTQ folks, and other marginalized peoples (even if you like the product).
Use Your Power
DO buy products that companies promote in a positive way for women, girls, and society, if you have disposable income.
Get your friends and family in on the plan, and change the media environment for yourself and others.
You are suffering from depression, anxiety, poor body image, or low self-esteem?
Then you also need to take some personal action.
- Talk to a trusted adult and ask them to help you connect with a professional counselor or therapist if you are deeply troubled or constantly feel bad about yourself.
- Practice looking at yourself in the mirror and finding 5 things you like, and not saying/thinking about what you don’t like. Repeat each of the positive attributes 5 times to yourself, out loud.
- Find a yoga class or video, and use it to help you really connect with your body. We recommend hatha yoga. Yoga can be an awesome way to start feeling better.
- Try to begin exercising and eating moderately and regularly if you aren’t already. Dieting is NOT a method for helping you feel better about yourself, regardless of what the weight-loss industry (and seemingly everyone else) wants you to think.