Does eating Dove chocolate really have to involve “confession”?

On rare occasion, the media isn’t blatantly in-your-face sexist, racist, or ageist. In fact, it’s the more subtle messages, especially those which appear to be about female empowerment, that are harder to scrutinize. Take this Dove® chocolate commercial, for example: http://www.youtube.com/watch?v=pUBchloHPmM