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Katy Perry for Pop Chips: Is food even about flavor anymore?

It seems Pop Chips has gotten a fresh face for its new ad line. Within the past month, Katy Perry has begun to promote the all-natural potato snacks, popping up on billboards around the country. Unfortunately, as much as I’d love to endorse anything Katy Perry-related, these recent ads promote unhealthy rhetoric that perpetuates diet-obsessed… Continue Reading →

Six Weeks to OMG You’re Totally Insane

As a New York City commuter, I am privy to a whole host of crappy advertisements that plaster the subways and buses of our public transportation system. Inevitably, this includes ads that try to entice me to buy all manner of junk food, watch a ton of terrible television, and buy the latest pop-health book…. Continue Reading →

Thanks SO much for that 90-calorie brownie, Fiber One.

Oh, Fiber One. Like other popular snack manufacturers, you decided to take the low road in selling your [not-so-]tasty treats, and have tried to convince women that they can — horror of all horrors — break their diets and satisfy their sweet tooth with your desserts! Fiber One’s approach to selling their 90-calorie brownies isn’t… Continue Reading →

Eating to live in Siberia

I recently returned from four months living and studying in Irkutsk, a large, beautiful city in Eastern Siberia. Since I usually live and study in Ohio, it was quite a change. The most striking thing about travel is how you end up learning more about the place you left than the place you’re in. There… Continue Reading →

Cheerios trades whole grains for less you

General Mills is the latest brand giant to jump on the correlation bandwagon, linking consumption of MultiGrain Cheerios to weight loss and size reduction. A recent Cheerios commercial features a run-in with two women at a clothes donation drop box. The first female praises her friend’s weight loss and appearance. The pal attributes her svelte… Continue Reading →