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Vancouver 2010: Why do I see women Olympians in their swimsuits?

I cringe every year when Sports Illustrated releases its swimsuit edition—it’s page after page of half-naked women in a sports magazine that rarely features females otherwise. So, in early February, when this perennial athletic publication decided to include women winter Olympians in this particular edition, there was no lack of sexism. The women athletes, like… Continue Reading →

Nike Promotes Healthy Competition: Men vs. Women

I have always been a fan of Nike commercials. There is something behind their unisex “just do it” slogan that is energizing and empowering. Curious to what Nike has been up to lately, I decided to Google their commercials. I came across this: [youtube]http://www.youtube.com/watch?v=0_W1sP344NM[/youtube] I was skeptical at first. Is it going to be sexist?… Continue Reading →